• THE WORK

    commercial

    sports docu

    sports docu

    social, comedy

    social influencers, comedy

    auto docu

    beauty commercial

    experiential, social

    sports commercial

    biz commercial

    auto commercial

    live event

    auto/social

    auto commercial

    beauty commercial

    live event

    marketing promo, animation

    commercial

    commercial

    docu

    commercial

    docu

    commercial

    commercial

    gaming app content

    commercial

    social

    commercial

    commercial

    gaming app content

    commercial

    commercial

    commercial

    commercial

  • Joanna L. Rhodes

    I'm an Integrated Executive Producer and content lead with over two decades of experience turning ambitious concepts into world-class content. From the iconic 'Campaign for Real Beauty' for Dove to the immersive global launch of 'Icons' for Airbnb, I specialize in the intersection of high-scale broadcast production and agile, social-first storytelling.

    Currently operating between the US and Europe, I provide a unique global perspective on production logistics. I don’t just manage budgets and timelines; I build teams, navigate complex international field shoots, and bridge the gap between creative vision and technical execution.

    Whether it's executing a multimillion-dollar automotive campaign or scaling a social series for the world’s biggest tech brands, my mission is the same: Stay calm, stay on brand, and deliver the impossible.

    I'm a strong collaborator and an adaptive planner who is forward-thinking and proactive, while resolving conflict and mitigating risks. I approach new challenges with a broad perspective, using creativity to tackle complex business problems and find efficiencies, ensuring projects are completed on time and within budget.

    I have refined my skills working with many of the best agencies:

    Chicago: Leo Burnett | Ogilvy | Arc Worldwide

    New York: 360i | Firstborn

    Los Angeles: TBWA/Chiat Day |

    Media Arts Lab | Battery

  • HONORS & AWARDS

    INJUSTICE 2: DUALITY TRAILER

    2017 CLIO, SHORTLIST | WARNER BROTHERS, FILM TECHNIQUE CATEGORY FOR SOUND DESIGN

    HTTPS://CLIOS.COM/AWARDS/WINNER/26758

    AECOM 'SURFER' CAMPAIGN

    SHOOT MAGAZINE/SHOOT ONLINE 2017 TOP TEN MUSIC CHART

    ‘SHHH, SHUT DOWN FAT TALK’

    BRAND BOOK FOR THE KELLOGG’S COMPANY.

    PUBLISHED CO-AUTHOR